As colour becomes more evident in natural diamonds in the D-to-Z range, their value decreases. In contrast, fancy color diamonds are generally worth more as their strength and purity increase. The value of large, vivid fancy color diamonds is extremely high.

Instead of occurring naturally and being mined from the earth, laboratory-grown diamonds are created in a laboratory or factory. Advanced technology is used by some laboratories to mimic the conditions that diamonds undergo when they form beneath the earth's crust. This origin story is what distinguishes laboratory-grown diamonds from natural diamonds, since laboratory-grown diamonds have virtually the same chemical, optical and physical properties as natural diamonds.

Compared to diamonds, all other gemstones are more affordable per carat. Besides being beautiful and unique, gemstones are a great alternative to diamond for those on a budget. Throughout history, gemstones have inspired many stories and legends with their vibrant colours.